Hey there! My name is Annie Fairfax, and I’m so glad you’re here! I’m a passionate photographer, avid traveler, voracious reader, lover of getting dressed up, and I’ve never been one to say no to trying something new, like skydiving, or scuba diving! I’ve been blogging for about 3 years now, and I love it more and more every day. 2018 was the year I was able to make my blog my full time job, and become a Lonely Planet Pathfinder, and I couldn’t be happier that I get to share my travels and styles with all of you!
I began blogging because I didn’t know what to wear, and was wasting hours a week trying on multiple outfits before settling for the same dozen or so outfits I knew worked. I found myself standing in front of my large, overflowing closet every morning, with no idea what to wear because I had way too many options! To solve this, I began pre-planning my outfits every Sunday using Instagram, so that I could scroll through an ever-growing collection of outfits that “worked”, and my 12 followers all loved my weekly dumps of 7-12 outfits I’d post up all at once.
After a few weeks of posting outfits in large batches, one of my followers recommended that I start using hashtags (I’d never used them before then), and spread out my posting, and as I shifted my strategy, my tiny following of 12 grew to 1,000 within a week. I remember my husband Robin taking me out to dinner to celebrate, because it was just so strange and exciting – I don’t even know 1,000 people in real life! A few months passed, and before I knew it, I had more than 10,000 people following me to see what I was wearing, how to wear the latest styles, and where I was traveling to next. I knew that Instagram couldn’t contain everything I wanted to share with my followers, so at the behest of my audience I created AnnieWearsit.com to be a dynamic destination for all things travel & style related, along with my YouTube channel where I create styling videos, haul videos, and videos about the places I explore. I now reach millions of people every month, and I’m always pushing myself to create better and better content.
I like to think of AnnieWearsit.com as an extension of myself, where I can share my life, my style, and my adventures with like-minded people who want to live a beautiful life.